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5 Great Tips on Article Marketing

Article marketing is one of the surest ways to create traffic and start making money online. You don’t have a large cost as in pay per click. And you can create a steady stream of traffic to your website. What’s even better is you don’t even have to know how to write to be successful in article marketing. You can easily hire someone to do your writing for you. Let’s look at some tips about article marketing, which will help you be successful at article marketing.

Tip 1: How Long Should Your Article Be?

Articles need to be 400 to 500 words long. Although some article writers write articles, which are less than 400 words, you’ll get your article published in more article directories if they’re longer than 400 words. Also, your readers will have a better experience reading your articles and feel like they’re learning more, if your article is longer than 400 words.

Tip 2: What Topic Should You Write About?

Basically, you should write about what your readers want to read. “How to” articles work well. “Tips” articles. “Secrets” articles. That sort of thing. Also, since your article is going to be published on one or many article directories, you probably want to write your article around certain keyword combinations. These would be the keywords that you feel like your potential viewers would use to find your article. You can get plenty of keyword possibilities from Google’s External Keyword Tool.

Tip 3: How Should You Structure Your Article?

Generally, you should write your article kind of like a sales letter. You’re probably not writing articles just to write them. You probably want to use your articles to drive traffic to a website of some sort. So, you want your reader to perform some sort of action when they finish reading your article. In other words, you want to “sell” your reader on doing what you want them to do. (Click on your link.) Now, this is not a hard sell. You’re not saying CLICK HERE! It’s a soft sell—a gentle push toward taking the next step.

Tip 4: What Kinds of Websites Can You Promote Using Article Marketing?

You can promote all kinds of websites. You can use article marketing to drive traffic to a blog. You can use it to drive traffic to a squeeze page, or some sort of single-page, mini-site that’s selling an affiliate product. You can also use article marketing to drive traffic directly to a merchant’s site, which you happen to be an affiliate off. (This is called Bum Marketing.)

Tip 5: What If You Can’t Write?

You might think that article marketing sounds great, but you either can’t write that well, or don’t enjoy it. Well, guess what? You don’t need to be able to write. You can easily outsource all the writing you’ll ever need. Outsourcing is easy to do. You can find great freelancers on Craigslist or Elance.

All in all, article marketing is probably the easiest way for someone to drive a lot of traffic to a website. Unlike pay per click, you’re not going to lose a lot of money while you’re learning. All you’re going to lose is some time. The thing about article marketing is this: you can write (or have written) a few hundred articles that drive traffic to a certain website. Once you get these articles published, they’ll be sending you traffic for years to come. 

If you think you CAN or you think you CAN'T, you are probably right!

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